Sunderland creative agency Kenfolk has played a key role in the recent unveiling of the refurbished Fulwell War Memorial by designing a new logo to honour those who gave their lives in service.

Located just off Chichester Road, the memorial now features striking new steel artwork of two large poppies, crafted by sculptor Colin Wilbourn as a lasting tribute to the fallen.

The original memorial, installed in 1930, honours the 106 Fulwell men who fought and lost their lives in World War One.

The logo, created by Kenfolk in 2022 to help raise awareness and boost fundraising efforts for Friends of Fulwell War, is a geometric representation of the shape of the footprint of the monument, subtly structured to represent a poppy – ensuring the tribute is integrated into the site’s history.

“At Kenfolk, we do great work for great people and this project epitomizes that mission. Creating the logo was an opportunity to give something back to the Fulwell community and celebrate the heroes of the war.

“It’s brilliant to see the collective effort of The Friends of Fulwell coming together to bring the memorial back to where it belongs.”

Ross Palmer, Creative Director of Kenfolk
Fulwell War Memorial Reimagined with New Artwork and Community Support
Memorial Statue

“The unveiling of this beautifully refurbished and redeveloped war memorial stands as a testament to the enduring dedication of the community of Fulwell, Seaburn and Roker. This commitment ensures that the memory of all those who sacrificed their lives in service to their country is preserved for future generations.

“At the heart of the memorial is a striking sculpture, crafted by artist Colin Wilbourn. The design features two large poppies, a powerful symbol of remembrance, and incorporates the original World War One plaque. This thoughtful combination serves as a lasting tribute, reflecting the community’s deep sense of gratitude towards those who served and the importance of honouring their legacy.”

Yvonne Gray, Friends of Fulwell Trustee

Founded in 2020, Kenfolk specialises in doing great work for great people, supporting businesses across Sunderland and the North East with brand, graphic design and web design – helping position them as leaders in their fields.


Get Sunderland Magazine in your inbox.

* indicates required

LEAVE A REPLY

Please enter your comment!
Please enter your name here